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A company whose utmost priority is human health and well-being

CI Data Archive

Meaning of the Logo

  • Person First, Firson ! The new company name was created from the idea that Firson is an organization of top professionals whose goal are to build a brighter and healthier society; to lead the global market; to value the cause of humanity; and to open up a new future while staying true to the basics.
    The symbol mark, with the appearance of moving forward, is derived from Firson's "F." This captures the corporate vision of moving into the future and into the world, while the grey color below conveys the image of a firm and strong foundation as a pharmaceutical company, and the toned-down red color above represents our passion and corporate culture of integrity.

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Logo Type

The Korean logo type was designed to harmonize with the signature image of Firson Co., Ltd. The logo type is proportionally adjusted according to its font, so the shape, thickness, and proportion of the letters cannot be arbitrarily changed.

Signature

The signature is an optimal combination of the symbol mark and the logo type, and uses top-to-bottom, left-to-right combinations as the basic form. The size, proportion, color, etc., of the signature cannot be arbitrarily changed.

Color Regulation

Main Color

    1. Firson Red
    2. CMYKC0 M85 Y60 K8
    3. RGBR23 G70 B153
    4. HEX Code#17469e

    1. Firson Gray
    2. CMYKC0 M100 Y100 K0
    3. RGBR237 G28 B36
    4. HEX Code#ed1c24

Sub Color

    1. Firson Dark Gray
    2. CMYKC100 M85 Y0 K0
    3. RGBR23 G70 B153
    4. HEX Code#17469e

    1. Firson Light Gray
    2. CMYKC0 M100 Y100 K0
    3. RGBR237 G28 B36
    4. HEX Code#ed1c24

    1. Firson Peach
    2. CMYKC0 M100 Y100 K0
    3. RGBR237 G28 B36
    4. HEX Code#ed1c24

    1. Firson Gold
    2. CMYKC0 M100 Y100 K0
    3. RGBR237 G28 B36
    4. HEX Code#ed1c24

    1. Firson Silver
    2. CMYKC0 M100 Y100 K0
    3. RGBR237 G28 B36
    4. HEX Code#ed1c24

The color is a fundamental element of visual communication for Firson, and was chosen to convey CI images well. For printing, the representation of colors is done using four-color process printing by principle, but the colors can be represented in the separate book printing (PANTONE) manner depending on the nature of medium involved.